Activity is not results
Posts, ads and reports are activity. Results are enquiries, bookings and sales you can count.
A good agency starts with the problem
It looks at where enquiries come from, where they're lost, and what to fix first, before proposing work.
It builds systems, not campaigns
Websites, search, ads, WhatsApp and follow-up work together. Fixing one part alone rarely moves the number.
It reports in your numbers
Expect monthly reporting on enquiries, cost per lead, bookings and reviews, with clear next steps.
Quick checklist
- Ask how they'll measure success
- Insist on owning your accounts and data
- Prefer month-to-month after setup
- Look for systems, not just posting
